ITMedia Consulting’s new Report Next-Generation Television: the Over-the-Top Challenge was presented by Advanced Television.

OTT 110% growth in Western Europe

Revenues from Over-the-top TV services are set for years of strong growth, according to the latest report by ITMedia Consulting.

In its ‘Next Generation Television’ report, the Rome-based consultancy predicts a 110 per cent growth per year by 2014 throughout Western Europe, including Italy. At the end of 2011, revenues of the entire sector amounted to €340 million, a fraction of the total revenue of TV broadcasters, but this figure will exceed €3 billion in three years.

Advanced Television, 11 March 2011

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