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ITMedia Consulting is an independent research and advisory firm specialising in digital media, content markets and convergence.

The firm combines economic research and strategic advisory, supporting clients in navigating the transformation of the media and digital ecosystem.

 

ITMedia Consulting provides expertise in market analysis, business strategy, regulation and competition policy, working with policymakers, regulators, operators and digital platforms.

Its independent approach, international perspective and deep market knowledge enable ITMedia Consulting to deliver high-quality, tailored solutions.

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TV IN EUROPE
Turning Digital: the Future Can't Wait

The 16th edition of ITMedia Consulting Annual Report

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The ITMedia Consulting XVI Annual Report "Turning Digital - The Future Can't Wait" analyses the state of television and the main trends in Europe.

[...] The global TV market revenue in Western Europe reached € 98.7 billion at the end of 2017, a 0.5% increase compared to € 98.3 billion in 2016. Indeed, this small growth is a decrease in real term, considering an average inflation rate of 1.4% in 2017 in the WEU countries.

While it continues to show great differences on country by country basis, the traditional market of global TV, as a whole, does not grow anymore, since entertainment consumption is moving to broadband services and more revenues go to the internet online sector. [...]

For further information read the Executive Summary

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